Monthly Archives: October 2015

Data Center Market Moves to the Forefront of Real Estate Strategy [NEW RESEARCH]

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By: JC Pelusi, Market Leader, and Managing Director

The accessibility of big data has already revolutionized the way we do business … and it’s only the beginning.

Gartner predicted earlier this year that, “By 2020, information will be used to reinvent, digitalize or eliminate 80% of business processes and products from a decade earlier.”

As businesses become more sophisticated in the way they manage, store and interpret data, corporate norms will continue to shift. It’s not surprising then that data centers have become key economic drivers—creating new jobs, capital investment opportunities and strengthening surrounding business markets.

In the next five years, the data center market is projected to undergo exponential growth, according to JLL’s newly released 2015 Data Center Outlook. As businesses continue to outsource their IT systems, lease third-party data center facilities and incorporate cloud services, this market will continue to thrive.

Read on for trends affecting data centers and how your business can change its current strategy to align with the shifting market conditions ahead.

Factors Impacting Data Center Market Supply & Demand

Technological advancements and subsequent business practices are having a direct impact on data center supply and demand. Here’s what you should know.

What’s driving demand? 

Companies in the transportation and utility sectors, as well as local governments, have welcomed the benefits that come with the Internet of Things (IoT). Luckily, the IoT is still in its infancy. According to ABI Research the “Internet of things market will grow significantly from 1.2 billion business-to-business connections in 2013 to 5.4 billion connections in 2020.”

How does it relate to data centers? IoT is dependent on the data center market offering secure network connectivity and cloud storage for various devices and programs. Disaster recovery and the need for improved cyber security are also key focus areas for IT decision makers.

Demand

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Announcing The Grand Opening of Mixed-Use Metroplex, Liberty Town Center

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By: Todd Pease, Vice President, JLL

Today, the long-awaited Liberty Town Center officially opens to the public. Grand opening festivities include live music, fireworks, yoga, among others, and will stretch through October 25.

Beyond opening weekend events, the $350 million, 100-acre center will be the focal point between two merging cities, Dayton and Cincinnati. The emerging mixed-use metroplex includes retail, restaurant, hotel and residential space—as it perfectly meets the needs of a growing millennial employee base.

Steiner + Associates partnered with Bucksbaum Retail Properties, and office developer, Daimler Group, to build Liberty Center. Names ring a bell? Steiner also co-developed Easton in Columbus, one of the top most innovative malls in the world.

Read on for what to expect during your next visit to Liberty Center.

Opening

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Commercial Real Estate News Brief: September 2015

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In the latest edition of our monthly news brief, JLL’s regional team curates the top industry articles to keep you in-the-know. In this month’s edition, JLL spotlights green building trends, the Detroit Free Press returning to market, and a new crowdfunding platform for restaurants.

Keep up with Spaces’ monthly recaps, and subscribe to JLL Spaces today.

JLL Supports Crowdfunding for Foodies

Bars and restaurants can revitalize a neighborhood.

With this belief, JLL has partnered with EquityEats, a crowdfunding platform for food and beverage businesses, to provide “capital raising solutions, connecting entrepreneurs and investors to the restaurant and bar industry.”

The concept is simple: JLL wants to support EquityEats’ mission to uplift communities and retail spaces with fresh new restaurants. In an investing activity that’s typically been done individually for restaurateurs, the crowdfunding platform will instead enable community members to support new restaurant projects.

EquityEats

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Unlock Your Real Estate Potential with RED

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By: Andrew Batson, Senior Research Analyst, JLL

Your building is collecting data at this very second. Each day, we create 2.5 quintillion bytes of data, according to IBM. That’s 2,500,000,000,000,000,000. With this many bytes, you could fill 10 million blu-ray discs, says Vouchercloud.

So—an obvious reaction—businesses are finding new and exciting ways to leverage this information. In fact, 56% of companies will use data and analytics to shape most corporate real estate decisions. Are you leveraging data’s potential to improve your business?

When collected and analyzed properly, insights can influence your most important decisions, drive productivity, accelerate sustainability and generate profits. JLL’s new technology platform, RED, streamlines integrated data across real estate, workforce, financial, economic, and other sources into one dashboard.

Check out the video for a closer look.

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