Tag Archives: NFL

JLL’s Roger Staubach Super Bowl Prediction: How Do Philly and Boston Stack Up?

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By: JC Pelusi, Market Leader, Managing Director, JLL

JLL’s Roger Staubach, Executive Chairman and Hall of Fame Quarterback, is back with his prediction for Sunday’s big game. His pick? The Brady-led New England Patriots.

But, the win may only be by a small margin. If the Boston and Philadelphia office markets are any indication of what we can expect Sunday, be prepared for a close matchup. Both cities tout strong office markets, talent and innovative economies.

JLL has gone beyond athletic comparisons and instead used real estate data to help determine the Super Bowl winner since 2011. Since then, the firm has accurately predicted the winner 70% of the time based on vacancy rates, leasing activity, investor interest and more.

Hear more about Staubach’s Super Bowl 52 prediction in the video below.

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JLL Predicts Super Bowl Winner Based on Strong Local Market

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By: JC Pelusi, Market Leader, Managing Director, JLL

JLL Americas Executive Chairman and Hall of Fame Quarterback Roger Staubach has placed his bets on a Denver Broncos victory for this Sunday’s big game.

Staubach does follow the teams closely, but JLL predictions go deeper than on-the-field performance.

Since JLL began predicting Super Bowl winners in 2011, “NFL teams based in cities with higher overall office vacancy rates took home the championship title 60% of the time,” according to JLL Research. With Denver’s vacancy rate a marginal .8% higher than Charlotte’s vacancy rate, Staubach suggests it’ll be a tight game.

Off-the-field statistics also play a role in the outcome of the Super Bowl, including:

  • Tenant and investor opportunities
  • Increased leasing activity from the technology industry
  • A highly educated workforce
  • Low economic rates and population growth

Denver’s commercial real estate office market recently made “an adjustment for the future, just like the Broncos do on the field,” according to JLL. Hear more about Staubach’s Super Bowl predictions in the video below.

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